Roland van der Vorst
Contrarian Branding
The world is busier than ever. One of the major challenges for brands is how to stand out from the competition: brands competing for market share, new brands that are being introduced, and indeed politicians fighting for attention in a crowded arena.
19,50 €
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The world is busier than ever. One of the major challenges for brands is how to stand out from the competition: brands competing for market share, new brands that are being introduced, and indeed politicians fighting for attention in a crowded arena.
| Jazyk | anglický |
| Vydavateľ | BIS Publishers B.V. |
| Počet strán | 192 |
| Typ viazania | Paperback / softback |
| Hmotnosť (g) | 386 g |
| Rozmery (š-v-h) | 148 x 216 x 19 |
| EAN | 9789063694630 |
| Dodacia doba | nedostupné |
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