Wally Olins
Brand New
Looks at every aspect of the world of branding. The author analyzes the problems facing todays organizations, criticizes corporate misbehaviour where he finds it, praises those companies who seem to be building and sustaining brands in our brave new world
21,95 €
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Looks at every aspect of the world of branding. The author analyzes the problems facing todays organizations, criticizes corporate misbehaviour where he finds it, praises those companies who seem to be building and sustaining brands in our brave new world
| Jazyk | anglický |
| Vydavateľ | Thames & Hudson Ltd |
| Počet strán | 200 |
| Typ viazania | Paperback / softback |
| Hmotnosť (g) | 498 g |
| Rozmery (š-v-h) | 234 x 179 x 22 |
| EAN | 9780500291399 |
| Dodacia doba | nedostupné |
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